Creditworthiness improves with personal finance tools: CRED data shows

CRED money users increase investments, incur fewer bounce charges, and improve credit score with greater visibility and control over finances

Money management for the affluent means juggling multiple logins, scattered due dates, and an ever-expanding set of assets. On average, a CRED member manages seven recurring payments each month across multiple bank accounts. New data from 18 lakh users of CRED money, the personal finance management product built for CRED members, shows that bringing everything onto a single dashboard reduces friction and drives better financial habits and outcomes.

Stronger investment activity: CRED money users already invest significantly more than the average. While 8% of India’s population invests in equities, 70% of CRED money users invest actively, with average annual investments of ₹6.9 lakh (As of March 2025, the average investment per retail mutual fund folio stood at ₹78,177 ).

With better visibility and control over their cash flows, CRED Money empowers affluent users to invest more consistently and grow their wealth faster. Investment frequency increased by 6–14% within a few months of onboarding.

Fewer bounce charges: Managing payments from multiple accounts often leads to missed dues and penalty charges for not maintaining a minimum balance, which can vary across banks and types of accounts. CRED money’s unified view helps automate and streamline this process. 

With the improved cashflow awareness that CRED money enables in real-time, the number of members with at least one bounce charge dropped by 32% within 90 days of onboarding, compared to the 90 days prior.

Improved credit score: Managing EMIs, bills, and credit card dues across multiple accounts every month can be overwhelming. After onboarding to CRED Money, members gained real-time visibility into their liabilities, leading to more timely payments and healthier credit profiles. While many factors contribute to credit scores, 40% of members saw improvement after joining the platform, suggesting that better visibility and financial discipline can play a big role.

Launched in 2024, CRED Money enables members to stay on top of their finances with a unified view of balances, transactions, and upcoming payments. It auto-categorises spends, flags key updates, and reduces decision fatigue with reminders and search across accounts.

Powered by the Account Aggregator (AA) framework, the platform gives members secure, consent-based access to their financial information. As part of India’s digital public infrastructure, the AA framework allows data to be shared only between authorised entities, without requiring members to disclose bank login credentials or upload statements.